Quick summary
The Mazda Demio (sold as the Mazda2 in many markets) is the Vitz's closest rival. It offers a more modern interior, sharper handling, and Mazda's fuel-efficient Skyactiv technology. The 1.5L Skyactiv-D diesel is the standout performer, achieving 20–23 km/L — the best fuel economy in its class in Kenya.
Key specifications
| Feature | Detail |
|---|---|
| Body | 5-door hatchback |
| Seats | 5 |
| Engines | 1.3L petrol, 1.5L petrol, 1.5L Skyactiv-D diesel |
| Transmission | 6-speed automatic, 6-speed manual on some units |
| Drive | 2WD, with 4WD available on some Japanese units |
| Generations | DW (1996), DY (2002), DE (2007), DJ (2014) |
Generations
First generation — DW (1996–2002)
The first Demio was introduced in 1996. It was designed around compact dimensions and practical interior space.
Second generation — DY (2002–2007)
The second generation arrived in the early 2000s with updated engines, bodywork and interior design.
Third generation — DE (2007–2014)
The third generation was introduced in 2007. Later versions introduced Mazda's Skyactiv technology, making the exact model year particularly important when comparing cars.
Fourth generation — DJ (2014–2019)
The fourth generation introduced a newer Mazda2/Demio platform and additional Skyactiv petrol and diesel powertrains. This is the most common generation in Kenya today.
Kenya price guide — 2026
| Model Year | Asking Price Range | Notes |
|---|---|---|
| 2014 | KSh 550,000 – 700,000 | Early DJ generation |
| 2015 | KSh 770,000 – 980,000 | Popular budget range |
| 2016 | KSh 850,000 – 890,000 | Good condition examples |
| 2017 | KSh 950,000 – 1,050,000 | Fresh imports start here |
| 2018 | KSh 1,050,000 – 1,350,000 | Low mileage commands premium |
| 2019 | KSh 1,190,000 – 1,600,000 | Newest importable units |
Recent observed listings include a 2016 Demio at KSh 890,000, a 2019 Demio at KSh 1,600,000, and a 2018 Demio at KSh 1,050,000.
Fuel economy: what to expect
- 1.5L Skyactiv-D diesel: 20–23 km/L (best in class)
- 1.3L petrol: 16–18 km/L
- 1.5L petrol: 14–16 km/L
The diesel is the star. At 22 km/L, a full 44-litre tank can take you over 900 km — roughly Nairobi to Mombasa and back on one tank. In heavy Nairobi traffic, petrol units drop to around 12–14 km/L. The diesel needs clean fuel and regular servicing to avoid injector and DPF problems.
What to inspect
- Engine oil leaks and condition
- Transmission operation (CVT or automatic)
- Cooling system
- Suspension and steering
- Accident and flood damage
- Auction and import records where available
- Actual mileage versus condition
- Diesel models: Injector condition and DPF status
